Influencer Marketing
Grow Your Business With Top Industry Influencers
LEADING INFLUENCER MARKETING AGENCY IN DUBAI
We connect brands with the best talents around the world. Our Expert marketers create strategies that bring tangible results plus we make content that tells your brand story and sells your vision.
So, Invest in the Best and forget all the rest
Global Influencer Marketing Trend and Growth
The influencer marketing industry has experienced massive growth, more than tripling in size since 2019. By 2024, experts projected that this booming sector would hit an impressive milestone of 24 billion U.S. dollars, showcasing a rapid increase in market worth. This remarkable expansion highlights the crucial impact influencer marketing has on the worldwide digital marketplace.
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Industry Trends and Insights
In 2023, the global influencing market has reached about $21.1 billion which was twice as compared to 2022. This industry has shown an increasing trend with yearly growth of 15% which gives an indication of how important influencer marketing is today. This industry will grow more in 2024 and 2025 by 28.4%.
Collaborations and Investment
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Today more than 68% of companies are ready to invest in influencer marketing campaigns to grow their business. This trend is rapidly increasing among brands in 2024 to boost their brand visibility and engagement. Around 79% of the world’s marketers are collaborating with influencers and content creators on YouTube and Instagram, which shows how important these platforms are for marketing.
AI in Influencer Marketing
With the introduction of AI, the world of digital marketing has completely changed. Today about 65% of marketers use AI to run their ad campaigns and market their business online. We have seen AI replacing human influencers in the form of Laila Blue, UAE’s first virtual influencer, and Kyra in India. There are many more AI influencers in the market to lead. This combination of human creativity and AI is the best thing to happen in 2023.
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WHAT SETS US APART IN INFLUENCER MARKETING?
We understand that every brand we collaborate with is unique, and we know that the same approach for all won’t give the best results. That’s why we create personalized influencer marketing strategies that are designed specifically for each client’s business goals, target audience, and brand identity.
Industry Experience
Our team includes experts in influencer marketing who have the required skills and experience in the industry. We have a deep understanding of consumer behavior, market trends, and influencer dynamics, which allows us to create powerful campaigns that produce real, tangible results.
Data-focused strategies
We believe in being transparent and using data to guide our influencer marketing strategy. Our clients have access to clear KPIs and performance insights, allowing them to measure the impact and ROI of our marketing efforts.
Range of Services
Apart from choosing micro & macro influencers, we manage campaigns and provide a complete collaboration service that includes content creation, execution, and performance analysis. This gives our clients a smooth and thorough approach to influencer marketing.
Smoother Onboarding
By choosing luxe marketing for all your marketing needs you can be assured of all the campaigns and influencers collaborations as we guarantee a smooth and hassle-free onboarding. Brands get the perfect talent to promote their ads campaign as we meet and finalize all the deals on behalf of our clients.
HOW WE CONNECT YOU WITH YOUR IDEAL INFLUENCER?
Luxe Marketing is a leading marketing agency in Dubai, that uses a strategic approach to connect brands with top talents in this dynamic world of influencers. We ensure that each campaign we create resonates with the brand’s vision and identity and collaborate with the influencer with the same content online to attract their audience to connect with your brand. Here is how we do all this:-
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Business and Campaign Analysis
Before searching for an influencer for a brand we first analyze the brand’s needs and campaign type then our team examines every aspect to find the perfect influencers who align with your current campaign.
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Search for Influencer
After doing intensive research we start searching for an influencer by leveraging our network and industry insights. Our search criteria are based on finding the exact person who can effectively promote your brand on a micro or macro level.
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Developing Marketing Strategies
We have a perfect match for your brand now what? Our next step is to prepare a complete marketing plan that includes all the social media platforms and types of content that perfectly suit the campaign and trends in the market.
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Content Creation & Management
Our collaboration does not stop with you matching with the influencer but it also includes complete content creation and management strategies that the influencer needs to follow to promote your business. We guarantee a consistent production of content that will target your ideal customers.
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Final Contracting
With the influencer selected, we will make an agreement stating all the requirements of the ongoing campaign or any future marketing plans associated with it. To ensure productivity and a transparent working relationship a final contract is a must.
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Long-term Planning
Our approach goes beyond a one-time or single project. We believe in long-term collaboration with our clients and influencers to generate better results for our clients on a regular basis.
By leveraging social media tools and techniques our team of experts conducts in-depth competitor analysis and actively focuses on the latest trends to market your brand online.